Personal Physician Web Site Enhancements

The following improvements have recently been made to the AAOS Personal Physician Web Site software and templates:
  • The web site owner’s name can now be changed from the default that is automatically copied from the AAOS membership system. For example, the AAOS may list your name as A. Jonathan Smith, MD but you may want to use Jon Smith, MD on your web site. The display name is shown on the web site’s banner, tabs, and the return links at the bottom of each page.
  • To increase search engine visibility and optimization, the system automatically inserts meta tags into each web page that include keywords and descriptions that may improve search engine rankings by Google, Yahoo, and MSN Search.
  • Office hours may now include Sunday. (Previously, hours could only be entered for Monday through Saturday.)
  • The Google location map and Google direction links can now be suppressed for any office location that has been entered. This is helpful when Google either displays an address incorrectly or had no record of that address.
  • Instructions for contacting Google are now available if their mapping software does not correctly display an office location. (There is no guarantee when or if Google will fix these types of problems.)
  • Any or all of the entered office locations can now be displayed in the Contact Information column on the left-hand side of the web site template.
  • Education labels (such as undergraduate, graduate, medical, residency, etc.) can now be modified if desired. These labels can be translated from English or renamed to whatever is appropriate.
  • The major sections on the Home Page can be reordered. Some members may want the My approach to treating patients section to appear first.
  • If a feature is not currently being used, the maintenance text displays Add _____. If it has been used, the text changes to Change, Revise, or Remove _____.
  • If your web site has not been activated, a warning message is displayed. (Web sites that have not been activated do not appear in Find an Orthopaedist and cannot be accessed from the Internet.)
  • Clicking on a specific template design in the style chooser box in the maintenance section and then pressing OK automatically applies that style to the web site. (A template style can be changed at any time without having to re-enter or re-format any information.)
  • The image uploading process has been streamlined. (Care should still be taken to avoid uploading images that exceed one million bytes.)
  • When selecting patient education articles for the Health Library maintenance section, the user can preview any Your Orthopaedic Connection article by clicking on an icon.
  • When a member first develops his site, any addresses that have previously been stored in the AAOS membership system are displayed and that member can then add any or all of them to his web site’s office locations.
  • The Personal Physician Web Site introductory page (www.aaos.org/orthodoc) now lists examples of actual Personal Physician Web Sites that utilize each of the eight design templates (A, B, C, D, E, F, G, and H) in the system

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