Important Considerations

Before building your web site, please give some thought to these items:

  1. Selecting your web site address (URL): All AAOS-sponsored web sites begin with where "xxxxxx" is your choice. Examples could be:


    Pick a name (URL) that is easy to remember, that describes either you or your practice, and that isn't so long that people will have trouble typing it.

    Then make sure that your web site's address is included on your business cards, your patient education literature, Yellow Pages listings, etc.

    Important Note: You can change your web site's address in the future if you want by returning to the web site maintenance screens (under Administrative Information). However, once you have publicized the existing address, this may not be beneficial.

    Custom Domain Name: You can now also purchase your own domain name (URL) and have it point to your OrthoDoc web site. Domain names that end with .com, .net, and .org can currently be purchased for $100 for a period of five years. There is a one time setup fee of $75 if you elect this option. This fee will be waived until January 1, 2009. For assistance with this option, please contact Pam Butenshen (847-384-4282;

  2. Homepage message: The homepage of your web site contains these sections:

    Section Helpful Hints and Suggestions
    My Approach to Treating Patients View
    Anatomical & Treatment Specialties View

    Please give careful consideration to these sections, particularly the first. This is where you can differentiate yourself from other practices and where you can highlight the special services that you provide to your patients.

  3. Patient education materials: You can select any or all of the patient education materials in Your Orthopaedic Connection ( to include with your web site. Here are the advantages:

    • The material becomes part of your site - accessible from the Health Library link on your homepage
    • The return links in the patient education material point back to your site
    • All patient education materials will be co-branded with your name, logo, and primary address
    • All material is peer-reviewed by AAOS-sanctioned committees

    This area is a potential time-saver for you and your staff and allows your patients and prospective patients to learn about the various diseases and treatment options you specialize in.

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This website is provided by the American Academy of Orthopaedic Surgeons as a service to its members. All materials on this Web site have been created, developed or assembled by the member physician, who is solely responsible for its content and any permissions necessary to properly place the materials on this website. The AAOS does not review this information nor does it exercise editorial control over it and consequently AAOS is not liable for any damage that may be caused by this information.